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About Norco
Norco's Manifesto
Founded as Northern Cycle Industries in 1964 in British Columbia, Canada, Norco is headquartered in Port Coquitlam. The company remains true to its roots with hard work, passion, and a commitment to innovation. Norco consistently seeks to enhance its products by discovering new trails and seizing opportunities for innovation.
History of Norco
Norco’s history and heritage are sacred, but the future shapes the brand’s products. The surrounding mountains are embedded in Norco’s DNA, and the trails carved by explorers, builders, and Mother Nature serve as inspiration for every bike manufactured. From the first knobby tires on British Columbia trails, Canada, Norco has been a key player in the mountain biking sector.
Work and Innovation
Norco is more than just a bike manufacturer; it is a brand dedicated to producing high-quality electric mountain bikes and electric hybrid bikes. Using Bosch and Shimano electric systems, Norco delivers reliable performance and advanced energy management. The brand continues to innovate to enhance the cycling experience.